POSTS ADD NEW POST

Guerilla Marketing: The Underdog’s Guide to Outsmarting the Competition


 
  Feb 22, 2024   Feb 22, 2024   Cally de Beer   4 minutes read   0 comments   284 views
 

In the bustling world of marketing, it's easy for small businesses and startups to get lost in the crowd. Traditional advertising methods can be expensive and ineffective, leaving many businesses struggling to make a dent in the market. But fear not, underdogs! Guerrilla marketing, with its unconventional and low-cost tactics, offers a powerful solution to outsmarting the competition and achieving remarkable results.

  
  

Digital Marketing Predictions for 2024: A Glimpse into the Future


 
  Feb 22, 2024   Feb 22, 2024   Cally de Beer   5 minutes read   0 comments   308 views
 

The digital marketing landscape is in constant flux, driven by advancements in technology and evolving consumer behavior. As we approach 2024, several exciting trends are poised to shape the way brands connect with their audiences. Let's delve into some key predictions for the year ahead.

  
  

The Power of Social Media Listening


 
  Feb 21, 2024   Feb 21, 2024   Cally de Beer   3 minutes read   0 comments   284 views
 

In today’s bustling digital world, social media has become an indispensable tool for connecting with consumers, shaping brand perceptions, and propelling business growth. However, the sheer volume of online chatter can be overwhelming, making it difficult to extract meaningful insights. This is where social media listening steps in, transforming the cacophony of voices into a symphony of valuable information.

  
  

Influencer Marketing: The Hype or the Real Deal?


 
  Feb 21, 2024   Feb 21, 2024   Cally de Beer   3 minutes read   1 comments   295 views
 

In the age of social media, influencer marketing has become a ubiquitous phenomenon, with brands of all sizes partnering with influential individuals to promote their products and services. But is influencer marketing all it’s cracked up to be? Or is it just another overhyped marketing trend?

  
  

Hyper-Targeting


 
  Feb 21, 2024   Feb 21, 2024   Cally de Beer   4 minutes read   0 comments   323 views
 

In the bustling online marketplace, reaching the right audience with your message can feel like searching for a needle in a haystack. But what if you could pinpoint your ideal customer with laser precision, delivering personalized messages that resonate deeply and drive conversions? That’s the power of hyper-targeting, a digital marketing strategy that’s redefining the way we reach and engage consumers.

  
  

Why Digital Marketing is important for Startups?


 
  Feb 20, 2024   Feb 20, 2024   IIDM   5 minutes read   0 comments   290 views
 

Every day hundreds of new brands, new marketing trends, and campaigns are launching in the market. To compete with longstanding businesses and keep a sound pace with online consumer behavior, startups really need to push themselves hard to reach their target audience.

  
  

An Introduction to Digital Marketing


 
  Feb 20, 2024   Feb 20, 2024   Cally de Beer   3 minutes read   0 comments   296 views
 

In today's digital age, consumers are bombarded with information from every corner of the internet. Reaching your target audience and effectively promoting your brand requires a strategic approach that leverages the power of digital channels. This is where digital marketing comes in.

  
  

Digital Marketing Built-In Artificial intelligence


 
  Feb 19, 2024   Feb 19, 2024   IIDM   5 minutes read   0 comments   267 views
 

Artificial Intelligence enables businesses to enhance employee productivity. AI is the capacity of a robot or digital computer to carry out operations typically performed by intelligent beings.

Since AI is likely to become a central component of global commerce in the future, it makes for an excellent research topic in digital marketing.

  
  

Test post


 
  Jan 10, 2024   Jan 10, 2024   Ramesh Janaki   5 minutes read   1 comments   293 views
 

Django is a powerful web framework that can help get your Python application or website off the ground. Django includes a simplified development server for testing your code locally. If you prefer anything even slightly production related, a more secure and powerful web server is recommended.

In this tutorial, you will install and configure some components on Ubuntu 18.04 to support and serve Django applications, set up a PostgreSQL database instead of using the default SQLite database, and then configure the Gunicorn application server to interface with your applications. Lastly, you’ll set up Nginx to reverse proxy to Gunicorn, giving you access to its security and performance features to serve your applications.

  
  

Django with Postgres, Nginx, and Gunicorn on Ubuntu


 
  Jan 06, 2024   Jan 06, 2024   Cally De Beer   15 minutes read   1 comments   299 views
 

Django is a powerful web framework that can help get your Python application or website off the ground. Django includes a simplified development server for testing your code locally. If you prefer anything even slightly production related, a more secure and powerful web server is recommended.

In this tutorial, you will install and configure some components on Ubuntu 18.04 to support and serve Django applications, set up a PostgreSQL database instead of using the default SQLite database, and then configure the Gunicorn application server to interface with your applications. Lastly, you’ll set up Nginx to reverse proxy to Gunicorn, giving you access to its security and performance features to serve your applications.