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Understanding the Different Types of Paid Advertising (PPC)
Jul 30, 2024
Jul 30, 2024
Cally de Beer
3 minutes read
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Pay-Per-Click (PPC) advertising is a digital marketing strategy where advertisers pay a fee each time one of their ads is clicked. It's a powerful tool for businesses to drive traffic, generate leads, and boost sales. But with various PPC options available, understanding the differences is crucial for effective campaigns. Let's dive into the different types of PPC advertising.