At IIDM™, we believe that digital skills and marketing principles are essential tools for success in the modern world. We are dedicated to making them accessible to anyone who wants to learn and grow.

We recognized a critical gap in the digital marketing industry: a lack of a strong, stable foundation. Despite the ubiquitous presence of digital marketing, many companies struggle with core marketing principles. Witnessing these challenges fueled our desire to build a different kind of organization.

IIDM™ is not just a certifying body. We are an impact non-profit, representing over 20,000 influential brands. We go beyond certifications, empowering our members to become highly effective digital marketers, build stronger brands, and drive positive change through our CMO-endorsed Growth Agenda.